As business people we tend to think of
business growth in terms of the next quarter, the next year, the next five years and the "long term" of the next ten years. This thinking is too stunted for somewhere like Thanet and a new paradigm needs to be considered. Rather than the usual short medium and long term periods we are used to dealing with we must content with scales that in some cases can be measured in generations.
As business people the year to year accounting period is not going to go away. It should be considered the smallest accountable unit. The year becomes the immediate term period while the next five should be considered the short term.
The medium term, and the one with the most exciting possibilities, is the fifteen to twenty year span. In that time scale our actions, as innovators, are seeded in new lives that grow to the early stages of maternity and the first tentative steps as contributing adults. If we squander that chance to invest we will not reap the rewards.
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